The world of tracking never stands still. So neither do we. Read about all the features, Tools and Settings that are on the roadmap to develop and that we have already developed.
Affiliate Program
We have launched the TAGGRS Affiliate Program.
This allows you to earn up to 20% monthly commission on subscriptions for up to 2 years.
Whether you are an existing customer or new to TAGGRS, this offers a way to generate additional revenue.
Other benefits include premium support and performance reports.
New Container Setup
Setting up a TAGGRS container is now easier.
The process has been reduced to a few steps: enter your container details, GTM code and subdomain, and you can get started right away.
Improved Upgrade Model
Upgrades can now be performed only after creating a container.
If required, you must enter billing information.
For partners, the invitation process has been customized: you can select a package and customers can choose to pay monthly or annually through the link provided.
Prestashop Data Layer Add-on (Beta)
We’ve released a new Data Layer Add-on for Prestashop, available in beta.
This tool simplifies setting up a data layer in your Prestashop store so you can accurately track products, purchases and more. Download the beta version now on GitHub.
Piwik Pro Integration
TAGGRS is now an official partner of Piwik Pro.
Piwik Pro is integrated into all of our templates, making it easier to set up privacy-oriented server-side tracking.
We’ve also developed step-by-step tutorials to get you started.
Prefixes in TAGGRS Shopify App
To better Administer duplicate events in your Shopify store, you can now activate prefixes in the TAGGRS Shopify app.
This helps you rename events, such as view_item to taggrs_view_item, to make it easier to distinguish different apps and keep your tracking clear.
Consent Tool
We are introducing the TAGGRS Consent Tool within our Server Side Analytics.
This tool measures your website’s consent rates and shows you what percentage of data you may be missing.
Find out how the position and wording of your cookie banner affects opt-in rates so you can optimize it.
Shopify Data Layer App
Our new Shopify Data Layer App makes it easier to set up the data layer for your Shopify store.
It allows you to easily track products, purchases and more.
The app also fixes Checkout Extensibility issues within Shopify.
Download available from the Shopify App Store.
Expansion of Server Locations
We are expanding our server locations to better serve our global users.
New servers are now available in Palermo, Italy, as well as in Croatia and Serbia.
These additions provide faster, more reliable and compliant Server side tracking.
Container User Access
Now easily Administer user access and user roles in your containers. You can invite and delete users, Admin roles and track the status of invitations.
Note: Only container Owners and Partners can add or remove users.
𝗠𝘂𝗹𝘁𝗶-𝗙𝗮𝗰𝘁𝗼𝗿 𝗔𝘂𝘁𝗵𝗲𝗻𝘁𝗶𝗰𝗮𝘁𝗶𝗲
We have added Multi-Factor Authentication (MFA) to our security features. With MFA, just a password is not enough to access your account; a second authentication step is required, this provide an extra layer of security that protects your data and personal information.
TAGGRS Analytics V2
Our analytics has a new design and new features. The data graphs are now merged into one graph, and you can select data for each event up to 3 months back.
Dashboard V2
The latest version of the TAGGRS Dashboard is now available. The container layout has been improved to make the installation process more intuitive and user-friendly. The redesigned interface guides users step-by-step, reducing confusion and enabling quick implementation. There is now also an option to switch between a dark and light mode. In addition, a Transparency Center has been added where important documents such as legal papers and the roadmap can be found.
TAGGRS Template Gallery 1.4
The Data Enricher is now integrated into all templates within the TAGGRS Template Gallery. This update simplifies the enrichment of data sent to analytics platforms such as Google Analytics: GA4. Users can request access to these Templates through their Dashboard.
Magento Data Layer Extension
The beta version of the Magento Data Layer Extension is now available. This extension solves common problems in server-side setups, such as incomplete data transfer due to an incorrect data layer. The perfect alignment between our templates and the data layer makes the use of templates more efficient. The extension is available for download on GitHub and Packagist.
New Container Setup
Setting up a TAGGRS container is now easier than ever. We’ll walk you through the process step by step, so you can quickly start leveraging the powerful features of the TAGGRS platform. For additional support, our tutorial video is always available.
TAGGRS Template Gallery 1.3
Our template gallery has been substantially updated. Downloading and implementing a TAGGRS Server Side Tracking Template is now even easier. All Templates now feature Consent Mode V2, making your tracking fully compliant with current privacy laws.
Expansion New Servers
To bring you faster and more reliable server-side tracking, we have expanded our server locations worldwide, with new servers in Los Angeles, Cyprus and Switzerland. View our detailed map of all current server locations.
Consent Mode Blocker:A new feature designed to help you understand sudden drops in conversions after you implement Server Side Tracking and Consent Mode V2. It allows temporary disabling of Consent Mode in the server container to diagnose whether the decline is due to errors in the server-side setup or implementation of Consent Mode V2. Remember, it is for testing purposes only.
Template Gallery 1.2: The B2B template has been added to the template gallery. This template facilitates the tracking of important B2B events on popular platforms. The TAGGRS B2B template is available for free to all users.
Lighspeed Data Layer app: We have developed a Lightspeed Data Layer app to improve the data collection of Lightspeed E Series websites. This New app provides comprehensive tracking of popular products, purchases and more. The Lightspeed data layer app is now Available in the Lightspeed Appstore.
Template Gallery: The TAGGRS Template Gallery is now live. This gallery provides a collection of Server Side Tracking templates to make setting up SST more efficient. These Templates are easily accessible and can be downloaded directly from your Dashboard.
Live tracking sessions: TAGGRS has completed its first live Tracking session. In this session presented by Lowie Verschelden, Google Analytics 4 Server Side Tracking was set up.
These sessions can be found on the TAGGRS Youtube channel. More Live Tracking sessions will be held in the near future. Dates and times will be announced later.
Improvements in TAGGRS Tracking Tags: TAGGRS has updated its charts for Tracking Tags to provide users with deeper insights into their data. This update enables data filtering over different time periods, allowing users to better understand the added value of Server Side Tracking. With the phasing out of third-party cookies, it becomes increasingly important to be able to track their impact on data measurability and quality.
New Support Platform: TAGGRS introduces a revamped support platform to make Server Side Tracking and TAGGRS more accessible to all users. This platform is designed to be user-friendly, including a debug series that helps identify specific problems. Once the problem is identified, the platform offers a support article that provides immediate solutions. Users can also now create a support ticket directly from the Dashboard or join a live chat for further questions.
CDN Integration: TAGGRS is now CDN-compatible, improving global content delivery and performance. This integration synchronizes a website’s IP with its custom domain (subdomain), allowing Server Side cookies to be recognized as first-party, ensuring privacy compliance.
Consent Mode V2: It’s a hotly debated topic. Consent Mode respects user privacy by customizing website tags based on cookie consent. V2 offers new permission states ad_personalization and ad_user_data for more precise control. Implement Consent Mode V2 along with Server Side Tracking for accurate tracking of conversions.
Profit Tracking: We have integrated the Google Service Account into TAGGRS, offering the powerful Profit Tracking. This feature goes beyond traditional ROAS by focusing on net profit rather than just gross sales, which improves your ad spending strategy.
TAGGRS GA4 Data Layer Plugin: Having trouble setting up the GA4 data layer for your WooCommerce webshop? Our new TAGGRS WooCommerce Data Layer Plugin makes it easy! This easy-to-use tool allows you to track which products are getting the most attention, your purchases and much more!
Reseller Dashboard Update: We have updated our dashboard for our resellers. It is now live with a better design. Enjoy an easier process for Administering your earnings and disbursing your balance.
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