{"id":24666,"date":"2023-08-16T09:47:34","date_gmt":"2023-08-16T07:47:34","guid":{"rendered":"https:\/\/old.taggrs.cloud\/google-ads-server-side-tracking\/"},"modified":"2024-05-17T10:55:52","modified_gmt":"2024-05-17T08:55:52","slug":"google-ads-server-side-tracking","status":"publish","type":"page","link":"https:\/\/old.taggrs.cloud\/de\/google-ads-server-side-tracking\/","title":{"rendered":"Google Ads Server Side Tracking"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"24666\" class=\"elementor elementor-24666\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f8f7fe6 e-flex e-con-boxed e-con e-parent\" data-id=\"f8f7fe6\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-cb07979 e-con-full e-flex e-con e-child\" data-id=\"cb07979\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2436b0b elementor-widget__width-initial elementor-widget-tablet__width-inherit elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"2436b0b\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;_animation_delay&quot;:250}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Google Ads \n<br>\nServer Side Tracking<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-93fba00 elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-invisible elementor-widget elementor-widget-icon-list\" data-id=\"93fba00\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;_animation_delay&quot;:350}\" data-widget_type=\"icon-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-chevron-right\" viewBox=\"0 0 320 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M285.476 272.971L91.132 467.314c-9.373 9.373-24.569 9.373-33.941 0l-22.667-22.667c-9.357-9.357-9.375-24.522-.04-33.901L188.505 256 34.484 101.255c-9.335-9.379-9.317-24.544.04-33.901l22.667-22.667c9.373-9.373 24.569-9.373 33.941 0L285.475 239.03c9.373 9.372 9.373 24.568.001 33.941z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Verringerung der Abh\u00e4ngigkeit von Cookies<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-chevron-right\" viewBox=\"0 0 320 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M285.476 272.971L91.132 467.314c-9.373 9.373-24.569 9.373-33.941 0l-22.667-22.667c-9.357-9.357-9.375-24.522-.04-33.901L188.505 256 34.484 101.255c-9.335-9.379-9.317-24.544.04-33.901l22.667-22.667c9.373-9.373 24.569-9.373 33.941 0L285.475 239.03c9.373 9.372 9.373 24.568.001 33.941z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Genaue Verfolgung der Konversion<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-chevron-right\" viewBox=\"0 0 320 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M285.476 272.971L91.132 467.314c-9.373 9.373-24.569 9.373-33.941 0l-22.667-22.667c-9.357-9.357-9.375-24.522-.04-33.901L188.505 256 34.484 101.255c-9.335-9.379-9.317-24.544.04-33.901l22.667-22.667c9.373-9.373 24.569-9.373 33.941 0L285.475 239.03c9.373 9.372 9.373 24.568.001 33.941z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Mehr Daten f\u00fcr Ihre Google Ads Kampagnen<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-chevron-right\" viewBox=\"0 0 320 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M285.476 272.971L91.132 467.314c-9.373 9.373-24.569 9.373-33.941 0l-22.667-22.667c-9.357-9.357-9.375-24.522-.04-33.901L188.505 256 34.484 101.255c-9.335-9.379-9.317-24.544.04-33.901l22.667-22.667c9.373-9.373 24.569-9.373 33.941 0L285.475 239.03c9.373 9.372 9.373 24.568.001 33.941z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Werden Sie 100% GDPR-sicher<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-chevron-right\" viewBox=\"0 0 320 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M285.476 272.971L91.132 467.314c-9.373 9.373-24.569 9.373-33.941 0l-22.667-22.667c-9.357-9.357-9.375-24.522-.04-33.901L188.505 256 34.484 101.255c-9.335-9.379-9.317-24.544.04-33.901l22.667-22.667c9.373-9.373 24.569-9.373 33.941 0L285.475 239.03c9.373 9.372 9.373 24.568.001 33.941z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Wird zus\u00e4tzlich zu Ihrem bestehenden Google Tag manager eingerichtet<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a612e0f e-con-full e-flex e-con e-child\" data-id=\"a612e0f\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_motion_fx_mouseTrack_effect&quot;:&quot;yes&quot;,&quot;background_motion_fx_mouseTrack_speed&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:1,&quot;sizes&quot;:[]}}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9c030d0 elementor-align-center elementor-widget elementor-widget-lottie\" data-id=\"9c030d0\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;source_json&quot;:{&quot;url&quot;:&quot;https:\\\/\\\/old.taggrs.cloud\\\/wp-content\\\/uploads\\\/2023\\\/08\\\/Animation-2-R1-compressed.json&quot;,&quot;id&quot;:23675,&quot;size&quot;:&quot;&quot;,&quot;alt&quot;:&quot;&quot;,&quot;source&quot;:&quot;library&quot;},&quot;loop&quot;:&quot;yes&quot;,&quot;play_speed&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:1.5,&quot;sizes&quot;:[]},&quot;source&quot;:&quot;media_file&quot;,&quot;caption_source&quot;:&quot;none&quot;,&quot;link_to&quot;:&quot;none&quot;,&quot;trigger&quot;:&quot;arriving_to_viewport&quot;,&quot;viewport&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:{&quot;start&quot;:0,&quot;end&quot;:100}},&quot;start_point&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:0,&quot;sizes&quot;:[]},&quot;end_point&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:100,&quot;sizes&quot;:[]},&quot;renderer&quot;:&quot;svg&quot;}\" data-widget_type=\"lottie.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"e-lottie__container\"><div class=\"e-lottie__animation\"><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-412827e e-flex e-con-boxed e-con e-parent\" data-id=\"412827e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-a643477 e-con-full e-flex e-con e-child\" data-id=\"a643477\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5fcbd97 elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"5fcbd97\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Was ist Google Ads Server Side Tracking?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-71e89dc e-con-full e-flex e-con e-child\" data-id=\"71e89dc\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-8822fac e-con-full e-flex e-con e-child\" data-id=\"8822fac\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0479299 elementor-widget elementor-widget-text-editor\" data-id=\"0479299\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Google Ads Server Side Tracking ist eine fortschrittliche Methode, um die Leistung Ihrer Werbekampagnen zu messen, ohne dass Ihre Daten durch Browser-Einschr\u00e4nkungen oder Datenschutz-Tools beeintr\u00e4chtigt werden. Anstatt Trackingpixel und Cookies direkt in den Browsern Ihrer Besucher zu platzieren (bekannt als client-side tracking), sendet Server Side Tracking die Daten zun\u00e4chst an Ihren eigenen Server.<\/p>\n<p>Das hei\u00dft, wenn ein Nutzer eine Aktion auf Ihrer Website durchf\u00fchrt, z. B. auf eine Anzeige klickt oder ein Formular ausf\u00fcllt, werden die Informationen zun\u00e4chst an Ihren eigenen Server gesendet, bevor sie an Google Ads weitergeleitet werden. So haben Sie mehr Kontrolle \u00fcber die Daten, die Sie mit Google Ads und anderen Plattformen teilen.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-29c907f elementor-widget elementor-widget-image\" data-id=\"29c907f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"640\" height=\"417\" src=\"https:\/\/old.taggrs.cloud\/wp-content\/uploads\/2023\/08\/server-side-tagging-768x500.webp\" class=\"attachment-medium_large size-medium_large wp-image-24640\" alt=\"server-side-tracking\" srcset=\"https:\/\/old.taggrs.cloud\/wp-content\/uploads\/2023\/08\/server-side-tagging-768x500.webp 768w, https:\/\/old.taggrs.cloud\/wp-content\/uploads\/2023\/08\/server-side-tagging-300x195.webp 300w, https:\/\/old.taggrs.cloud\/wp-content\/uploads\/2023\/08\/server-side-tagging.webp 898w\" sizes=\"(max-width: 640px) 100vw, 640px\" title=\"\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-81c1b76 e-flex e-con-boxed e-con e-parent\" data-id=\"81c1b76\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-b359574 e-con-full e-flex e-con e-child\" data-id=\"b359574\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-83fd2f6 elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"83fd2f6\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Warum Google Ads Server Side Tracking?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-cb2a0ff e-con-full e-flex e-con e-child\" data-id=\"cb2a0ff\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-84c98f9 e-con-full e-flex e-con e-child\" data-id=\"84c98f9\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ec0cdd4 elementor-position-inline-start elementor-widget__width-initial elementor-view-default elementor-mobile-position-block-start elementor-invisible elementor-widget elementor-widget-icon-box\" data-id=\"ec0cdd4\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;}\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<span  class=\"elementor-icon\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-chevron-right\" viewBox=\"0 0 320 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M285.476 272.971L91.132 467.314c-9.373 9.373-24.569 9.373-33.941 0l-22.667-22.667c-9.357-9.357-9.375-24.522-.04-33.901L188.505 256 34.484 101.255c-9.335-9.379-9.317-24.544.04-33.901l22.667-22.667c9.373-9.373 24.569-9.373 33.941 0L285.475 239.03c9.373 9.372 9.373 24.568.001 33.941z\"><\/path><\/svg>\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\t<span class=\"text-color\">Reduzieren Sie die<\/span> Abh\u00e4ngigkeit von Cookies von Drittanbietern\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tThird-party cookies sind ein leistungsf\u00e4higes Instrument f\u00fcr Vermarkter, aber eine Quelle von Datenschutzbedenken f\u00fcr Internetnutzer. Immer mehr Browser, Software und Smartphones blockieren die Cookies von Drittanbietern. Bis 2024 werden alle gro\u00dfen Akteure diese Cookies verbieten. Server Side Tracking bietet die L\u00f6sung, um Ihre Datenaufzeichnung 100%ig genau zu halten.\n<br>\n<br>\n<b>Server side tracking<\/b> ist die L\u00f6sung, mit der Sie immer noch messen k\u00f6nnen, wie effektiv Ihre Google Ads-Anzeigen sind, ohne die Privatsph\u00e4re der Nutzer zu verletzen. Mit Server Side Tracking k\u00f6nnen Sie Ihr Tracking auch ohne Cookies von Drittanbietern zu 100 % genau halten. Auf diese Weise k\u00f6nnen Sie verfolgen, welche Anzeigen erfolgreich sind und welche nicht, und Sie k\u00f6nnen Ihre Facebook-Kampagnen weiter optimieren.\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-9d47df2 e-con-full e-flex e-con e-child\" data-id=\"9d47df2\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-977b8fd elementor-align-center elementor-widget elementor-widget-lottie\" data-id=\"977b8fd\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;source_json&quot;:{&quot;url&quot;:&quot;https:\\\/\\\/old.taggrs.cloud\\\/wp-content\\\/uploads\\\/2023\\\/08\\\/Animation-1-R1-compressed.json&quot;,&quot;id&quot;:23670,&quot;size&quot;:&quot;&quot;,&quot;alt&quot;:&quot;&quot;,&quot;source&quot;:&quot;library&quot;},&quot;loop&quot;:&quot;yes&quot;,&quot;play_speed&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:0.7,&quot;sizes&quot;:[]},&quot;source&quot;:&quot;media_file&quot;,&quot;caption_source&quot;:&quot;none&quot;,&quot;link_to&quot;:&quot;none&quot;,&quot;trigger&quot;:&quot;arriving_to_viewport&quot;,&quot;viewport&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:{&quot;start&quot;:0,&quot;end&quot;:100}},&quot;start_point&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:0,&quot;sizes&quot;:[]},&quot;end_point&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:100,&quot;sizes&quot;:[]},&quot;renderer&quot;:&quot;svg&quot;}\" data-widget_type=\"lottie.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"e-lottie__container\"><div class=\"e-lottie__animation\"><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-db31c50 e-con-full e-flex e-con e-child\" data-id=\"db31c50\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-33e6a11 e-con-full e-flex e-con e-child\" data-id=\"33e6a11\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-afb17c8 elementor-position-inline-start elementor-widget__width-initial elementor-view-default elementor-mobile-position-block-start elementor-invisible elementor-widget elementor-widget-icon-box\" data-id=\"afb17c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;}\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<span  class=\"elementor-icon\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-chevron-right\" viewBox=\"0 0 320 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M285.476 272.971L91.132 467.314c-9.373 9.373-24.569 9.373-33.941 0l-22.667-22.667c-9.357-9.357-9.375-24.522-.04-33.901L188.505 256 34.484 101.255c-9.335-9.379-9.317-24.544.04-33.901l22.667-22.667c9.373-9.373 24.569-9.373 33.941 0L285.475 239.03c9.373 9.372 9.373 24.568.001 33.941z\"><\/path><\/svg>\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\t<span class=\"text-color\">Genaue<\/span> Verfolgung der Konversion\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tGenaues Conversion-Tracking ist f\u00fcr erfolgreiche Google Ads-Kampagnen unerl\u00e4sslich. Leider gehen durch die Sperrung von Third-party cookies bereits 10-30 % der Daten verloren. Dies ist ein Problem, da Plattformen wie Google und Facebook stark auf Algorithmen und Daten angewiesen sind. Je mehr Marketingdaten Sie an diese Plattformen senden, desto besser k\u00f6nnen Ihre Ergebnisse sein.\n<br>\n<br>\nServer Side Tracking ist ideal, um Ihre Daten anzureichern, damit Sie sie an Werbeplattformen weitergeben k\u00f6nnen. Der Server-Container fungiert als HTTP API endpoint und erm\u00f6glicht es Ihnen, Daten aus allen m\u00f6glichen Quellen an Google Tag manager zu senden, z. B. aus Ihren CRM-Daten. Auf diese Weise k\u00f6nnen Sie zus\u00e4tzliche Nutzerdaten in GTM erhalten und an die Werbeplattformen weiterleiten. <br><br><b>Ergebnis \u21fe <\/b>Mehr Conversions in Ihren Google Ads Kampagnen.<b>\n<\/b>\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-00c1f73 e-con-full e-flex e-con e-child\" data-id=\"00c1f73\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b685833 elementor-align-center elementor-widget elementor-widget-lottie\" data-id=\"b685833\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;source_json&quot;:{&quot;url&quot;:&quot;https:\\\/\\\/old.taggrs.cloud\\\/wp-content\\\/uploads\\\/2023\\\/08\\\/Animation-2-R1-compressed.json&quot;,&quot;id&quot;:23675,&quot;size&quot;:&quot;&quot;,&quot;alt&quot;:&quot;&quot;,&quot;source&quot;:&quot;library&quot;},&quot;loop&quot;:&quot;yes&quot;,&quot;play_speed&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:0.7,&quot;sizes&quot;:[]},&quot;source&quot;:&quot;media_file&quot;,&quot;caption_source&quot;:&quot;none&quot;,&quot;link_to&quot;:&quot;none&quot;,&quot;trigger&quot;:&quot;arriving_to_viewport&quot;,&quot;viewport&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:{&quot;start&quot;:0,&quot;end&quot;:100}},&quot;start_point&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:0,&quot;sizes&quot;:[]},&quot;end_point&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:100,&quot;sizes&quot;:[]},&quot;renderer&quot;:&quot;svg&quot;}\" data-widget_type=\"lottie.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"e-lottie__container\"><div class=\"e-lottie__animation\"><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-84dce34 e-con-full e-flex e-con e-child\" data-id=\"84dce34\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-6adb747 e-con-full e-flex e-con e-child\" data-id=\"6adb747\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-38ca9da elementor-position-inline-start elementor-view-default elementor-mobile-position-block-start elementor-invisible elementor-widget elementor-widget-icon-box\" data-id=\"38ca9da\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;}\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<span  class=\"elementor-icon\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-chevron-right\" viewBox=\"0 0 320 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M285.476 272.971L91.132 467.314c-9.373 9.373-24.569 9.373-33.941 0l-22.667-22.667c-9.357-9.357-9.375-24.522-.04-33.901L188.505 256 34.484 101.255c-9.335-9.379-9.317-24.544.04-33.901l22.667-22.667c9.373-9.373 24.569-9.373 33.941 0L285.475 239.03c9.373 9.372 9.373 24.568.001 33.941z\"><\/path><\/svg>\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tBessere Angleichung an die<span class=\"text-color\"> GDPR<\/span> \t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tServer Side Tracking ist ein leistungsstarkes Tool, das die Einhaltung der GDPR-Gesetzgebung (General Data Protection Regulation) unterst\u00fctzt. Diese Rechtsvorschriften verpflichten Organisationen, die Privatsph\u00e4re ihrer Kunden zu respektieren und deren pers\u00f6nliche Daten zu sch\u00fctzen. TAGGRS, eine Server Side Tracking-L\u00f6sung, macht diesen Prozess einfacher und effektiver.\n<br>\n<br>\nMit Server Side Tracking \u00fcber TAGGRS haben Sie die vollst\u00e4ndige Kontrolle dar\u00fcber, welche Daten Sie mit welcher Software teilen. Sie k\u00f6nnen sogar bestimmte pers\u00f6nliche Daten aus dem Tracking herausfiltern, was ein gro\u00dfer Vorteil f\u00fcr den Schutz der Privatsph\u00e4re ist. TAGGRS verf\u00fcgt \u00fcber Server auf der ganzen Welt, so dass die Daten innerhalb der EU gespeichert werden k\u00f6nnen, was auch den GDPR-Vorschriften entspricht.\n<br>\n<br>\nMit Server Side Tracking durch TAGGRS k\u00f6nnen Sie also sicherstellen, dass Sie die GDPR-Gesetzgebung einhalten und gleichzeitig wertvolle Daten zur Verbesserung Ihrer Online-Marketing-Bem\u00fchungen sammeln und nutzen. Sie k\u00f6nnen Ihren Kunden die Privatsph\u00e4re bieten, die sie verdienen, und gleichzeitig die von Ihnen erfassten Daten effektiv nutzen.\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-19312bd e-con-full e-flex e-con e-child\" data-id=\"19312bd\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d1ddb80 elementor-align-center elementor-widget elementor-widget-lottie\" data-id=\"d1ddb80\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;source_json&quot;:{&quot;url&quot;:&quot;https:\\\/\\\/old.taggrs.cloud\\\/wp-content\\\/uploads\\\/2023\\\/08\\\/3-compressed.json&quot;,&quot;id&quot;:24111,&quot;size&quot;:&quot;&quot;,&quot;alt&quot;:&quot;&quot;,&quot;source&quot;:&quot;library&quot;},&quot;loop&quot;:&quot;yes&quot;,&quot;play_speed&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:0.6,&quot;sizes&quot;:[]},&quot;source&quot;:&quot;media_file&quot;,&quot;caption_source&quot;:&quot;none&quot;,&quot;link_to&quot;:&quot;none&quot;,&quot;trigger&quot;:&quot;arriving_to_viewport&quot;,&quot;viewport&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:{&quot;start&quot;:0,&quot;end&quot;:100}},&quot;start_point&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:0,&quot;sizes&quot;:[]},&quot;end_point&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:100,&quot;sizes&quot;:[]},&quot;renderer&quot;:&quot;svg&quot;}\" data-widget_type=\"lottie.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"e-lottie__container\"><div class=\"e-lottie__animation\"><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-28680a1 e-flex e-con-boxed e-con e-parent\" data-id=\"28680a1\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-878dfbc elementor-blockquote--skin-boxed elementor-blockquote--button-color-official elementor-widget elementor-widget-blockquote\" data-id=\"878dfbc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"blockquote.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<blockquote class=\"elementor-blockquote\">\n\t\t\t<p class=\"elementor-blockquote__content\">\n\t\t\t\tLittle known fact: Wenn Sie Parameter in die URL einf\u00fcgen, z. B. UTM-Tags, ist die Lebensdauer des Cookies in Firefox und Safari auf 1 Tag begrenzt!\n<br>\n<br>\nServer Side Tracking verl\u00e4ngert diese Cookie-Lebensdauer und stellt sicher, dass alle Konversionen der richtigen Quelle zugeordnet werden.\t\t\t<\/p>\n\t\t\t\t\t<\/blockquote>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-f301a97 e-flex e-con-boxed e-con e-parent\" data-id=\"f301a97\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-929f683 e-con-full e-flex e-con e-child\" data-id=\"929f683\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1a60d4f elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"1a60d4f\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Google Ads Server Side Tracking einrichten<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ee40e27 elementor-widget elementor-widget-text-editor\" data-id=\"ee40e27\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>In dem folgenden Video zeigt Lowie Verschelden Schritt f\u00fcr Schritt, wie man Google Ads Server Side einrichtet.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0cd9801 elementor-widget__width-initial elementor-widget elementor-widget-video\" data-id=\"0cd9801\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;youtube_url&quot;:&quot;https:\\\/\\\/www.youtube.com\\\/watch?v=v2zOPI_AkzY&amp;t=26s&quot;,&quot;video_type&quot;:&quot;youtube&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<div class=\"elementor-video\"><\/div>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-91d8a23 e-con-full e-flex e-con e-child\" data-id=\"91d8a23\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-64de17d e-con-full e-flex e-con e-child\" data-id=\"64de17d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-df20ee5 elementor-position-inline-start elementor-widget__width-initial elementor-view-default elementor-mobile-position-block-start elementor-invisible elementor-widget elementor-widget-icon-box\" data-id=\"df20ee5\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;}\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<span  class=\"elementor-icon\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-chevron-right\" viewBox=\"0 0 320 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M285.476 272.971L91.132 467.314c-9.373 9.373-24.569 9.373-33.941 0l-22.667-22.667c-9.357-9.357-9.375-24.522-.04-33.901L188.505 256 34.484 101.255c-9.335-9.379-9.317-24.544.04-33.901l22.667-22.667c9.373-9.373 24.569-9.373 33.941 0L285.475 239.03c9.373 9.372 9.373 24.568.001 33.941z\"><\/path><\/svg>\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tErstellen Sie einen Google Tag manager <span class=\"text-color\">server container<\/span> \t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tDies ist der erste Schritt, denn Sie ben\u00f6tigen einen server container, um Ihre Server Side Tags zu verwalten. Ein server container erm\u00f6glicht es Ihnen, Tags auf Ihrer Website zu platzieren, ohne den Code Ihrer Website \u00e4ndern zu m\u00fcssen. Es erm\u00f6glicht Ihnen, Tags von einer zentralen Stelle aus zu verwalten. Wir haben einen Blog geschrieben, in dem wir Ihnen in 7 Schritten zeigen, wie Sie ein gutes Basis-Setup einrichten, damit Sie mit dem Server Side Tracking beginnen k\u00f6nnen.\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f8d12f8 elementor-align-left elementor-widget__width-inherit elementor-mobile-align-justify elementor-invisible elementor-widget elementor-widget-button\" data-id=\"f8d12f8\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/old.taggrs.cloud\/de\/gtm-server-side-tagging\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Mehr Erfahren<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-35b4766 e-con-full e-flex e-con e-child\" data-id=\"35b4766\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4df6c0e elementor-widget elementor-widget-image\" data-id=\"4df6c0e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/old.taggrs.cloud\/wp-content\/uploads\/elementor\/thumbs\/create-server-container-google-tag-manager-qcbc1y332e4r3zlefnzlxh1q3x1cxnh02m9fyhivts.png\" title=\"create-server-container-google-tag-manager\" alt=\"create-server-container-google-tag-manager\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e3e4b7a e-con-full e-flex e-con e-child\" data-id=\"e3e4b7a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-cd7f418 e-con-full e-flex e-con e-child\" data-id=\"cd7f418\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-92b3ea9 elementor-widget elementor-widget-image\" data-id=\"92b3ea9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"460\" height=\"400\" src=\"https:\/\/old.taggrs.cloud\/wp-content\/uploads\/2023\/09\/Conversion-linker-kopieren.png\" class=\"attachment-full size-full wp-image-26621\" alt=\"conversion-linker\" srcset=\"https:\/\/old.taggrs.cloud\/wp-content\/uploads\/2023\/09\/Conversion-linker-kopieren.png 460w, https:\/\/old.taggrs.cloud\/wp-content\/uploads\/2023\/09\/Conversion-linker-kopieren-300x261.png 300w\" sizes=\"(max-width: 460px) 100vw, 460px\" title=\"\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5c79597 e-con-full e-flex e-con e-child\" data-id=\"5c79597\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f46f7d0 elementor-position-inline-start elementor-view-default elementor-mobile-position-block-start elementor-invisible elementor-widget elementor-widget-icon-box\" data-id=\"f46f7d0\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;}\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<span  class=\"elementor-icon\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-chevron-right\" viewBox=\"0 0 320 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M285.476 272.971L91.132 467.314c-9.373 9.373-24.569 9.373-33.941 0l-22.667-22.667c-9.357-9.357-9.375-24.522-.04-33.901L188.505 256 34.484 101.255c-9.335-9.379-9.317-24.544.04-33.901l22.667-22.667c9.373-9.373 24.569-9.373 33.941 0L285.475 239.03c9.373 9.372 9.373 24.568.001 33.941z\"><\/path><\/svg>\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tInstallieren Sie einen <span class=\"text-color\">Konvertierungslinker<\/span>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tErfahren Sie, wie Sie einen Conversion Linker-Tag in Google Tag manager installieren, der die Zuordnung erleichtert und sicherstellt, dass Conversions genau nachverfolgt werden. Ein Conversion Linker stellt sicher, dass die Conversion-Daten korrekt an Google Ads weitergeleitet werden, so dass Sie einen besseren Einblick in die Leistung Ihrer Anzeigenkampagnen erhalten.\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ec2ac96 elementor-align-left elementor-widget__width-inherit elementor-mobile-align-justify elementor-invisible elementor-widget elementor-widget-button\" data-id=\"ec2ac96\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/old.taggrs.cloud\/de\/wie-installiert-man-einen-conversion-linker-in-google-tag-manager\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Mehr Erfahren<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b066b48 e-con-full e-flex e-con e-child\" data-id=\"b066b48\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-0dfdd74 e-con-full e-flex e-con e-child\" data-id=\"0dfdd74\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-80932bf elementor-position-inline-start elementor-view-default elementor-mobile-position-block-start elementor-invisible elementor-widget elementor-widget-icon-box\" data-id=\"80932bf\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;}\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<span  class=\"elementor-icon\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-chevron-right\" viewBox=\"0 0 320 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M285.476 272.971L91.132 467.314c-9.373 9.373-24.569 9.373-33.941 0l-22.667-22.667c-9.357-9.357-9.375-24.522-.04-33.901L188.505 256 34.484 101.255c-9.335-9.379-9.317-24.544.04-33.901l22.667-22.667c9.373-9.373 24.569-9.373 33.941 0L285.475 239.03c9.373 9.372 9.373 24.568.001 33.941z\"><\/path><\/svg>\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tEinrichten des Google Ads <span class=\"text-color\">Conversion Tracking-Tags<\/span> \t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tDie Verfolgung der Konversionen Ihrer Google Ads-Kampagnen ist entscheidend f\u00fcr den Erfolg Ihrer Online-Kampagnen. Mit dem Google Ads Conversion Tracking Tag k\u00f6nnen Sie nachverfolgen, welche Aktionen Besucher auf Ihrer Website durchf\u00fchren, z. B. Eink\u00e4ufe oder das Ausf\u00fcllen von Formularen. So k\u00f6nnen Sie die Wirksamkeit Ihrer Anzeigen und Schl\u00fcsselw\u00f6rter messen und optimieren.\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5aa7951 elementor-align-left elementor-widget__width-inherit elementor-mobile-align-justify elementor-invisible elementor-widget elementor-widget-button\" data-id=\"5aa7951\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/old.taggrs.cloud\/de\/server-side-conversions-tracking-google-ads-tag\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Mehr Erfahren<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d988b55 e-con-full e-flex e-con e-child\" data-id=\"d988b55\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-da4bb50 elementor-widget elementor-widget-image\" data-id=\"da4bb50\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"460\" height=\"400\" src=\"https:\/\/old.taggrs.cloud\/wp-content\/uploads\/2023\/09\/Conversietracking-Tag.png\" class=\"attachment-full size-full wp-image-26595\" alt=\"Conversietracking-Tag\" srcset=\"https:\/\/old.taggrs.cloud\/wp-content\/uploads\/2023\/09\/Conversietracking-Tag.png 460w, https:\/\/old.taggrs.cloud\/wp-content\/uploads\/2023\/09\/Conversietracking-Tag-300x261.png 300w\" sizes=\"(max-width: 460px) 100vw, 460px\" title=\"\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-26614ed e-con-full e-flex e-con e-child\" data-id=\"26614ed\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-dcb8260 e-con-full e-flex e-con e-child\" data-id=\"dcb8260\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5a75d1d elementor-widget elementor-widget-image\" data-id=\"5a75d1d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"460\" height=\"400\" src=\"https:\/\/old.taggrs.cloud\/wp-content\/uploads\/2023\/09\/GoogleAdsRemarketingTag.png\" class=\"attachment-full size-full wp-image-26616\" alt=\"\" srcset=\"https:\/\/old.taggrs.cloud\/wp-content\/uploads\/2023\/09\/GoogleAdsRemarketingTag.png 460w, https:\/\/old.taggrs.cloud\/wp-content\/uploads\/2023\/09\/GoogleAdsRemarketingTag-300x261.png 300w\" sizes=\"(max-width: 460px) 100vw, 460px\" title=\"\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-063e19d e-con-full e-flex e-con e-child\" data-id=\"063e19d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f7eeeda elementor-position-inline-start elementor-view-default elementor-mobile-position-block-start elementor-invisible elementor-widget elementor-widget-icon-box\" data-id=\"f7eeeda\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;}\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<span  class=\"elementor-icon\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-chevron-right\" viewBox=\"0 0 320 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M285.476 272.971L91.132 467.314c-9.373 9.373-24.569 9.373-33.941 0l-22.667-22.667c-9.357-9.357-9.375-24.522-.04-33.901L188.505 256 34.484 101.255c-9.335-9.379-9.317-24.544.04-33.901l22.667-22.667c9.373-9.373 24.569-9.373 33.941 0L285.475 239.03c9.373 9.372 9.373 24.568.001 33.941z\"><\/path><\/svg>\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tEinrichten des Google Ads <span class=\"text-color\">Remarketing-Tags<\/span> \t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tSie k\u00f6nnen ganz einfach ein Google Ads Remarketing tag mit Server Side Tracking in Google Tag manager erstellen. Mit diesem Tag k\u00f6nnen Sie Besucher Ihrer Website mit gezielten Anzeigen ansprechen, was zu mehr Konversionen und Verk\u00e4ufen f\u00fchrt. Die Einrichtung eines Remarketing-Tags mit serverseitigem Tracking gew\u00e4hrleistet ein genaueres und zuverl\u00e4ssigeres Tracking.\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9a3298c elementor-align-left elementor-widget__width-inherit elementor-mobile-align-justify elementor-invisible elementor-widget elementor-widget-button\" data-id=\"9a3298c\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/old.taggrs.cloud\/de\/wie-erstellt-man-ein-google-ads-tag-ueber-side-tagging-im-gtm\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Mehr Erfahren<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-cdcc9de e-con-full e-flex e-con e-child\" data-id=\"cdcc9de\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-b21d214 e-con-full e-flex e-con e-child\" data-id=\"b21d214\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-25e728a elementor-position-inline-start elementor-view-default elementor-mobile-position-block-start elementor-invisible elementor-widget elementor-widget-icon-box\" data-id=\"25e728a\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;}\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<span  class=\"elementor-icon\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-chevron-right\" viewBox=\"0 0 320 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M285.476 272.971L91.132 467.314c-9.373 9.373-24.569 9.373-33.941 0l-22.667-22.667c-9.357-9.357-9.375-24.522-.04-33.901L188.505 256 34.484 101.255c-9.335-9.379-9.317-24.544.04-33.901l22.667-22.667c9.373-9.373 24.569-9.373 33.941 0L285.475 239.03c9.373 9.372 9.373 24.568.001 33.941z\"><\/path><\/svg>\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tExtra: Wie man <span class=\"text-color\">Enhanced Conversions<\/span> serverseitig einrichtet\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tDie Einrichtung verbesserter Konversionen \u00fcber Server Side Tracking kann einfach im Google Tag manager erfolgen. Damit senden Sie zus\u00e4tzliche Daten an Google Ads, mit deren Hilfe Ihre Anzeigen besser geschaltet werden k\u00f6nnen. Dies f\u00fchrt zu einer Steigerung der Konversionen und Verk\u00e4ufe. Die Verwendung von Server Side Tracking f\u00fcr verbesserte Konversionen gew\u00e4hrleistet eine genauere und zuverl\u00e4ssigere Nachverfolgung.\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-768904e elementor-align-left elementor-widget__width-inherit elementor-mobile-align-justify elementor-invisible elementor-widget elementor-widget-button\" data-id=\"768904e\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/old.taggrs.cloud\/de\/enhanced-conversions-server-side\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Mehr Erfahren<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-386416c e-con-full e-flex e-con e-child\" data-id=\"386416c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-fd3eb6e elementor-widget elementor-widget-image\" data-id=\"fd3eb6e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1080\" height=\"1080\" src=\"https:\/\/old.taggrs.cloud\/wp-content\/uploads\/2023\/11\/Enhanced-Conversions-Google-Ads.png\" class=\"attachment-full size-full wp-image-29825\" alt=\"Enhanced-conversions-google-ads\" srcset=\"https:\/\/old.taggrs.cloud\/wp-content\/uploads\/2023\/11\/Enhanced-Conversions-Google-Ads.png 1080w, https:\/\/old.taggrs.cloud\/wp-content\/uploads\/2023\/11\/Enhanced-Conversions-Google-Ads-300x300.png 300w, https:\/\/old.taggrs.cloud\/wp-content\/uploads\/2023\/11\/Enhanced-Conversions-Google-Ads-1024x1024.png 1024w, https:\/\/old.taggrs.cloud\/wp-content\/uploads\/2023\/11\/Enhanced-Conversions-Google-Ads-150x150.png 150w, https:\/\/old.taggrs.cloud\/wp-content\/uploads\/2023\/11\/Enhanced-Conversions-Google-Ads-768x768.png 768w\" sizes=\"(max-width: 1080px) 100vw, 1080px\" title=\"\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a58bd50 elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"a58bd50\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Zus\u00e4tzliche Tools, um Ihr Google Ads Tracking auf die n\u00e4chste Stufe zu heben<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-8a5805e e-con-full e-flex e-con e-child\" data-id=\"8a5805e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-121a7c3 e-con-full e-flex e-con e-child\" data-id=\"121a7c3\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e0de4c1 elementor-widget elementor-widget-image\" data-id=\"e0de4c1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"460\" height=\"400\" src=\"https:\/\/old.taggrs.cloud\/wp-content\/uploads\/2024\/01\/Profit-Tracking-Uiting-1.png\" class=\"attachment-full size-full wp-image-32963\" alt=\"profit-tracking-uiting\" srcset=\"https:\/\/old.taggrs.cloud\/wp-content\/uploads\/2024\/01\/Profit-Tracking-Uiting-1.png 460w, https:\/\/old.taggrs.cloud\/wp-content\/uploads\/2024\/01\/Profit-Tracking-Uiting-1-300x261.png 300w\" sizes=\"(max-width: 460px) 100vw, 460px\" title=\"\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b7e5834 e-con-full e-flex e-con e-child\" data-id=\"b7e5834\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f257d79 elementor-position-inline-start elementor-view-default elementor-mobile-position-block-start elementor-invisible elementor-widget elementor-widget-icon-box\" data-id=\"f257d79\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;}\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<span  class=\"elementor-icon\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-chevron-right\" viewBox=\"0 0 320 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M285.476 272.971L91.132 467.314c-9.373 9.373-24.569 9.373-33.941 0l-22.667-22.667c-9.357-9.357-9.375-24.522-.04-33.901L188.505 256 34.484 101.255c-9.335-9.379-9.317-24.544.04-33.901l22.667-22.667c9.373-9.373 24.569-9.373 33.941 0L285.475 239.03c9.373 9.372 9.373 24.568.001 33.941z\"><\/path><\/svg>\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tWie man die <span class=\"text-color\">Gewinnverfolgung<\/span> einrichtet\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tWerbetreibende sind st\u00e4ndig auf der Suche nach Methoden zur Optimierung und Bewertung der Wirkung ihrer Werbekampagnen. Die Einf\u00fchrung von Profit Tracking (Profit On Ad Spend) bietet Vermarktern einen innovativen Ansatz. Dieses Analysetool geht \u00fcber den \u00fcblichen ROAS (Return On Ad Spend) hinaus, indem es nicht nur den Umsatz analysiert, sondern auch den Gewinn, der mit jedem ausgegebenen Euro erzielt wird.\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ff3e657 elementor-align-left elementor-widget__width-inherit elementor-mobile-align-justify elementor-invisible elementor-widget elementor-widget-button\" data-id=\"ff3e657\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/old.taggrs.cloud\/de\/profit-tracking\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Mehr Erfahren<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-add04cc e-flex e-con-boxed e-con e-child\" data-id=\"add04cc\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f55d9cc elementor-blockquote--skin-boxed elementor-blockquote--button-color-official elementor-widget elementor-widget-blockquote\" data-id=\"f55d9cc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"blockquote.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<blockquote class=\"elementor-blockquote\">\n\t\t\t<p class=\"elementor-blockquote__content\">\n\t\t\t\tTesten Sie Ihre Einstellungen: Testen Sie unbedingt Ihre Tracking-Einstellungen, um sicherzustellen, dass alles korrekt funktioniert. Dies ist ein wichtiger Schritt, um sicherzustellen, dass Sie sp\u00e4ter keine Probleme mit der Nachverfolgung haben.  \n\n\t\t\t<\/p>\n\t\t\t\t\t<\/blockquote>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-661213c6 e-flex e-con-boxed e-con e-parent\" data-id=\"661213c6\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2fd99c75 elementor-widget elementor-widget-heading\" data-id=\"2fd99c75\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">FAQ Google Ads Server side tracking<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-66e5b10c e-con-full e-flex e-con e-child\" data-id=\"66e5b10c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3f025d02 elementor-widget__width-initial elementor-widget-tablet__width-inherit elementor-widget elementor-widget-toggle\" data-id=\"3f025d02\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"toggle.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-toggle\">\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<h4 id=\"elementor-tab-title-1051\" class=\"elementor-tab-title\" data-tab=\"1\" role=\"button\" aria-controls=\"elementor-tab-content-1051\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-right\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" id=\"b159ff04-3740-4ac3-96cc-b414ded50b3a\" data-name=\"Layer 1\" width=\"16\" height=\"16\" viewBox=\"0 0 16 16\"><polygon points=\"8.39 7.64 8.39 0 7.61 0 7.61 7.64 0 7.64 0 8.4 7.61 8.4 7.61 16 8.39 16 8.39 8.4 16 8.4 16 7.64 8.39 7.64\"><\/polygon><\/svg><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" id=\"adf49d60-5815-4ece-8d49-00a021de5c06\" data-name=\"Layer 1\" width=\"16\" height=\"16\" viewBox=\"0 0 16 16\"><rect width=\"16\" height=\"16\" style=\"opacity:0\"><\/rect><rect y=\"7.64\" width=\"16\" height=\"0.76\"><\/rect><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-toggle-title\" tabindex=\"0\">Ist Google Ads Tracking besser als GA4 Tracking?<\/a>\n\t\t\t\t\t<\/h4>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-1051\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"1\" role=\"region\" aria-labelledby=\"elementor-tab-title-1051\"><p>Ja, derzeit ist der Google Ads Tag immer noch die bessere Wahl im Vergleich zu GA4, wenn es um bestimmte Tracking-Funktionen geht.  <\/p>\n<ul>\n<li>Ger\u00e4te\u00fcbergreifendes Tracking: GA4 bietet nur begrenzte Optionen f\u00fcr das ger\u00e4te\u00fcbergreifende Tracking von Nutzern.<\/li>\n<li>Durchsichtige Konversionen: GA4 unterst\u00fctzt keine View-Through-Conversions, eine Funktion, die f\u00fcr die Messung der Wirksamkeit von Display-Anzeigen unerl\u00e4sslich ist.<\/li>\n<li>Offline Conversion Tracking: Die Funktionalit\u00e4ten f\u00fcr das Tracking von Offline Conversions sind in GA4 begrenzt.<\/li>\n<li>Erweiterte Tracking-Funktionen: GA4 fehlt es an fortschrittlichen Tracking-Funktionen, die Ihren Datensatz bereichern k\u00f6nnen, z. B. Daten \u00fcber neue und wiederkehrende Kunden, Warenkorbinformationen und mehr.<\/li>\n<\/ul>\n<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-af31b25 e-flex e-con-boxed elementor-invisible e-con e-parent\" data-id=\"af31b25\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;animation&quot;:&quot;fadeIn&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-da9f162 e-con-full e-flex e-con e-child\" data-id=\"da9f162\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e5bb352 elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"e5bb352\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Bereit f\u00fcr die n\u00e4chste Stufe?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0c100c6 elementor-widget__width-initial elementor-widget-tablet__width-inherit elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"0c100c6\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Starten Sie Google Ads Server Side Tracking und generieren Sie mehr Verk\u00e4ufe und Konversionen in einer Welt ohne Cookies von Drittanbietern.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-46c8735 elementor-align-left elementor-widget__width-inherit elementor-mobile-align-justify elementor-invisible elementor-widget elementor-widget-button\" data-id=\"46c8735\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/app.taggrs.io\" target=\"_blank\" rel=\"noopener\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Kostenloser Test<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Google Ads Server Side Tracking Verringerung der Abh\u00e4ngigkeit von Cookies Genaue Verfolgung der Konversion Mehr Daten f\u00fcr Ihre Google Ads Kampagnen Werden Sie 100% GDPR-sicher Wird zus\u00e4tzlich zu Ihrem bestehenden Google Tag manager eingerichtet Was ist Google Ads Server Side Tracking? Google Ads Server Side Tracking ist eine fortschrittliche Methode, um die Leistung Ihrer Werbekampagnen &#8230;<\/p>\n","protected":false},"author":5,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"inline_featured_image":false,"footnotes":""},"class_list":["post-24666","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/old.taggrs.cloud\/de\/wp-json\/wp\/v2\/pages\/24666","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/old.taggrs.cloud\/de\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/old.taggrs.cloud\/de\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/old.taggrs.cloud\/de\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/old.taggrs.cloud\/de\/wp-json\/wp\/v2\/comments?post=24666"}],"version-history":[{"count":0,"href":"https:\/\/old.taggrs.cloud\/de\/wp-json\/wp\/v2\/pages\/24666\/revisions"}],"wp:attachment":[{"href":"https:\/\/old.taggrs.cloud\/de\/wp-json\/wp\/v2\/media?parent=24666"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}